by Bryce Benlon
Cracking the code on a bold new approach - A fresh mission statement by our friends at Lockton.
Lockton Companies wears many hats in the insurance industry, like insurance, risk management, employee benefits solutions, and retirement services.
As one of the worlds largest privately held insurance brokerage firms, Lockton keeps their name and reputation by continually going above and beyond for clients, focusing on expansion, and in this case, always keeping themselves in check to remain parallel with todays ever changing market.
Times are-a-changing, and fast. But whatever obstacle comes, Lockton Companies has a plan in-pocket. And that's what keeps them on top.
Here's a look into one example of how they obtain success: Motivating their associates. They may be insurance centric, but that doesn't mean it has to be all numbers and charts. They have skilled communications teams who focus on innovative, creative and energetic videos that match their fast paced culture. After all, if you're able to integrate video production into your company culture, why not have a little fun with it too? Throw a little spice into the sauce, so to speak. Like this film-noire style piece we filmed with them (and quite a blast it was)
If theres one thing to take away from this, it's that the more you reach out to your own people, and the more effort you put into communicating your goals, 9 times out of 10 you'll see more success, which is why Lockton is one of the best in the industry.